CHARLESGATE has designed a better marketing & sales platform for today's market that empowers real estate developers to achieve market-moving results. We use a modern marketing methodology and a powerful, integrated sales system to accelerate new development sales all the way through to completion.  With deep, "boots on the ground" knowledge, and sophisticated services across the full development life-cycle, we provide you with actionable guidance to build beautiful projects that generate a positive return on investment and deliver compelling long-term value to the owners and the community.

The Problems You May Not Know You Have


Developing a deep understanding of the local market and the potential buyers isn’t easy, can be time consuming, and takes expertise.


Without boots on the ground knowledge of the neighborhood, it’s more difficult to build ideal unit layouts, offer desirable amenities and create a brand story that separates you from your competitors.


If there is uncertainty in the development process it’s not always clear what can be done to cut or eliminate costs.


Optimizing pricing for market dynamics and maximizing for demand is an art and a science, and if done incorrectly, can lead to slow sell through or stalled projects. 


Without a comprehensive, fully integrated marketing strategy, branding feels lifeless, lacking energy and enthusiasm

Our Solution

Our fully integrated business model allows us to seamlessly align our marketing, leasing and property management expertise, under one roof.

CHARLESGATE marketing collateral, cups of coffee, and agent hands

We consult on the entire development process, from help with financing and advising on property layouts and amenities, to uniquely positioning your brand for market fit. 

Condominium kitchen looking into living room

Our in-house marketing team are experts in demand generation.  We understand the market and employ strategies that attract the right buyers, delivering faster sell out at a lower cost.  

The600 in Everett apartment living room with adjacent bedroom

After sales, we seamlessly transition to property management and warranty management, ensuring clear communication and coordination, resulting in happier home owners.

What Makes Us Different

Client Experience, Communication and Connection at Every Phase

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Unparalleled Client Experience

CHARLESGATE offers a hyper-responsive client experience highlighted by clear and consistent communication, thorough reporting, and forward-thinking marketing. The CHARLESGATE team manages all aspects of your project, from end to end, providing a first-class client experience. Let us put the power of our expansive network and industry experience to work for you.

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Connection at Every Phase

Our marketing team doesn’t just build websites and post on social media. We’ve developed an internal synergy and connection between our sales and marketing teams that runs deep. We create a connection between our team, your property and future homeowners. We create lasting and meaningful demand for your project and are able to accelerate sales as a result.

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Consistent, Clear, Communication

When building a new property from the ground up, there are a lot of moving parts to manage. That’s where we come in, helping you navigate new waters and identifying key partners to help bring your vision to life. Consider us the quarterback of your team, building and managing the ultimate team of vendors. We’re obsessed with the details and clear communication is what you can expect from us throughout our partnership.

Combining The Power of Marketing And Sales

At CHARLESGATE, we’ve developed a holistic marketing and sales approach.  We build a unique, hyperlocal and engaging content strategy for each property we work on.  Nobody knows the market better than us.  This is CG3. 


Build A Brand
That Matters

The CHARLESGATE brand discovery process strategically aligns your project’s brand identity and market positioning.  Our brand development process establishes the foundation to create and maintain a strong brand that effectively connects with the target audience and drives sustained demand. 

  • Establish an aligned look and feel
  • Develop brand messaging, campaigns and branded collateral
  • Create visually stunning landing pages and website


Develop A
Demand Engine

The CHARLESGATE marketers are experts in creating unique and compelling go-to-market strategies that are tied directly to our proprietary sales playbook.  We create a bold, new approach to attract the right buyers for your property.

  • Initiate brand awareness campaigns
  • Develop social media 
  • Launch the sales process


Analyze, Adapt,

Given the strong connection between our sales and marketing teams, we have a unique ability to adjust our strategies as we move throughout the sales process to create a stronger connection with potential home buyers.

  • Analyze: review and rework
  • Adapt: move quickly and make changes
  • Amplify: establish a local presence through sellout 

Our Services

Select Experience

Marketed and brokered over $2B in sales and leasing volume for over 1,000 units per year.  Projects range in size from 20 to 300+ housing units. 

Nevins Hill condominiums in Brighton

Nevins Hill

55 units - Brighton

Services Provided: consulting, marketing, condo sales & HOA management. 55 condominiums featuring one, two, and three-bedroom layouts and a perfect blend of indoor & outdoor amenity spaces.

Mira condominiums in East Boston


64 units - East Boston

Services Provided: consulting, marketing, condo sales & HOA management. One, two, and three-bedroom residences with thoughtful design and high-end fixtures and finishes.

Cadence on Leo condominiums in Brighton

Cadence on Leo

79 units - Brighton

Services Provided: consulting, marketing, condo sales, warranty management & HOA management. Studio, one, two, and three-bedroom condominiums with on-site concierge and bookable wellness rooms.

100 Lincoln condominiums in Brighton

100 Lincoln

32 units - Brighton

Services Provided: consulting, marketing, condo sales & HOA management. 32 condominium residences provide unparalleled value in a booming neighborhood with thoughtful finishes and amenities.

Insights & Solutions

Solutions to the problems you know you have, and the ones you think you don’t.


Listen to our weekly podcast surfacing forward-thinking real estate advice.

Empowered Returns podcast cover art
CHARLESGATE office front desk

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